Top 10 Digital Marketing Unicorns in 2024
Updated:
January 22, 2024
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Have you ever wondered which private companies in the Digital Marketing industry have the highest valuations?
You’re not alone.
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There are lots of unicorn companies in this space, and it can be difficult to keep track of them all.
We've decided to take a deep dive and put together a list containing 10 Digital Marketing unicorn startups, from highest to lowest valuation.
10 Digital Marketing Unicorns Companies
Sheet
1,190 Unicorns
Information about their valuation, HQ's location, founded year, name of founders, funding amount and number of employees.
1) Pattern
Pattern is a provider of an accelerator platform for brands to scale faster on major online marketplaces.
Details of the startup:
Valuation: $2.25B (October 2021)
Country: United States
State: Utah
City: Lehi
Started in: 2013
Founders: David Wright, Melanie Alder
Number of employees: 500-1,000
Funding: $277.00M
Funding rounds: 2
Number of investors: 5
You can find their website here.
2) Xinchao Media
Xinchao Media specializes in building brands by placing ads in high-traffic areas.
Details of the startup:
Valuation: $2.00B (April 2018)
Country: China
State: Sichuan
City: Chengdu
Started in: 2007
Founders: Jixue Zhang, Shengdong Pang, Yi Shu
Number of employees: 500-1,000
Funding: $1,329.69M
Funding rounds: 4
Number of investors: 4
You can find their website here.
3) Iterable
Iterable provides a marketing automation platform designed to optimize and measure every customer interaction.
Details of the startup:
Valuation: $2.00B (June 2021)
Country: United States
State: California
City: San Francisco
Started in: 2013
Founders: Andrew Boni, Justin Zhu
Number of employees: 500-1,000
Funding: $342.40M
Funding rounds: 7
Number of investors: 19
You can find their website here.
4) Cloudinary
Cloudinary enables businesses to create visually compelling experiences that inspire and connect by maximizing the potential of their media.
Details of the startup:
Valuation: $2.00B (February 2022)
Country: United States
State: California
City: Santa Clara
Started in: 2011
Founders: Itai Lahan, Nadav Soferman, Tal Lev-Ami
Number of employees: 250-500
Funding: $475.00M
Funding rounds: 4
Number of investors: 3
You can find their website here.
5) AppsFlyer
AppFlwyer is a software platform that enables mobile app developers, advertisers and ad networks to optimize their user acquisition, virality and revenue.
Details of the startup:
Valuation: $2.00B (January 2020)
Country: United States
State: California
City: San Francisco
Started in: 2011
Founders: Oren Kaniel, Reshef Mann
Number of employees: 1,000-5,000
Funding: $691.12M
Funding rounds: 6
Number of investors: 12
You can find their website here.
6) impact.com
Impact.com is a top global platform for partnership management.
Details of the startup:
Valuation: $1.50B (July 2021)
Country: United States
State: California
City: Santa Barbara
Started in: 2008
Founders: David Sendroff, Lisa Riolo, Per Pettersen, Roger Kjensrud, Todd Crawford, Wade Crang
Number of employees: 501-1000
Funding: $361.40M
Funding rounds: 6
Number of investors: 8
You can find their website here.
7) Insider
Insider allows marketers to connect customer data across channels, use AI to predict behaviour, and personalise cross-channel experiences.
Details of the startup:
Valuation: $1.22B (February 2022)
Country: Singapore
State: Central Region
City: Singapore
Started in: 2012
Founders: Arda Koterin, Hande Cilingir, Mehmet Sinan Toktay, Muharrem Derinkok, Okan Yedibela, Serhat Soyuerel
Number of employees: 1001-5000
Funding: $167.10M
Funding rounds: 7
Number of investors: 13
You can find their website here.
8) Invoca
Invoca is a call marketing company that specialises in inbound call marketing, call tracking, call intelligence, and pay-per-call advertising.
Details of the startup:
Valuation: $1.10B (June 2022)
Country: United States
State: California
City: Santa Barbara
Started in: 2008
Founders: Colin Kelley, Jason Spievak, Robert Duva
Number of employees: 251-500
Funding: $201.50M
Funding rounds: 7
Number of investors: 14
You can find their website here.
9) Hotmart
Hotmart is an online platform that provides everything you need to start a business today.
Details of the startup:
Valuation: $1.00B (March 2020)
Country: Netherlands
City: Amsterdam
Started in: 2011
Founders: João Pedro Resende, Mateus Bicalho
Number of employees: 500-1,000
Funding: $130.30M
Funding rounds: 5
Number of investors: 7
You can find their website here.
10) TERMINUS Technology
Terminus is a marketing platform used to target companies, engage decision-makers on their terms, and accelerate pipeline velocity.
Details of the startup:
Valuation: $1.00B (October 2018)
Country: China
State: Beijing
City: Beijing
Started in: 2015
Founders: David Cummings, Eric Spett, Eric Vass, Sangram Vajre
Number of employees: 100-250
Funding: $629.58M
Funding rounds: 7
Number of investors: 16
You can find their website here.