Top 14 Consumer Electronics Unicorns in 2024

Updated:

January 22, 2024

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Unicorns

Have you ever wondered which private companies in the Consumer Electronics industry have the highest valuations?

You’re not alone.

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There are lots of unicorn companies in this space, and it can be difficult to keep track of them all.

We've decided to take a deep dive and put together a list containing 14 Consumer Electronics unicorn startups, from highest to lowest valuation.

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14 Consumer Electronics Unicorns Companies

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1,190 Unicorns

Information about their valuation, HQ's location, founded year, name of founders, funding amount and number of employees.

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1) DJI Innovations

DJI is a world leader in developing, manufacturing, and selling easy-to-fly drones for aerial photography.

Details of the startup:

  • Valuation: $15.00B (January 2015)

  • Country: China

  • State: Guangdong

  • City: Shenzhen

  • Started in: 2006

  • Founders: Frank Wang

  • Number of employees: 10,000+

  • Funding: $1,135.00M

  • Funding rounds: 2

  • Number of investors: 3

You can find their website here.

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2) JUUL Labs

JUUL is a maker of advanced vapor products, and their mission is to make the transition from cigarettes to vapor as smooth and easy as possible.

Details of the startup:

  • Valuation: $12.00B (December 2017)

  • Country: United States

  • State: California

  • City: San Francisco

  • Started in: 2015

  • Founders: Adam Bowen, James Monsees, Kevin Burns, Tim Danaher

  • Number of employees: 1,000-5,000

  • Funding: $15,371.68M

  • Funding rounds: 12

  • Number of investors: 17

You can find their website here.

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3) Back Market

Back Market is an e-commerce site that sells refurbished gadgets.

Details of the startup:

  • Valuation: $5.70B (May 2021)

  • Country: France

  • City: Paris

  • Started in: 2014

  • Founders: Quentin Le Brouster, Thibaud Hug de Larauze, Vianney Vaute

  • Number of employees: 500-1,000

  • Funding: $1,020.68M

  • Funding rounds: 5

  • Number of investors: 9

You can find their website here.

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4) UBTECH Robotics

UBTech is a research and development robotics company that is dedicated to pushing the envelope in autonomous navigation technology.

Details of the startup:

  • Valuation: $4.58B (July 2016)

  • Country: China

  • State: Guangdong

  • City: Shenzhen

  • Started in: 2012

  • Founders: Zhou Jian

  • Number of employees: 500-1,000

  • Funding: $637.60M

  • Funding rounds: 5

  • Number of investors: 10

You can find their website here.

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5) Formlabs

Formlabs technologies are used by professionals to produce real-world models and functional prototypes via 3D printing.

Details of the startup:

  • Valuation: $2.00B (August 2018)

  • Country: United States

  • State: Massachusetts

  • City: Somerville

  • Started in: 2011

  • Founders: David Cranor, Maxim Lobovsky, Natan Linder

  • Number of employees: 500-1,000

  • Funding: $51.93M

  • Funding rounds: 9

  • Number of investors: 24

You can find their website here.

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6) PAX

PAX Labs offers a premium line of vaporizers with industry-leading performance and award-winning style.

Details of the startup:

  • Valuation: $1.70B (October 2018)

  • Country: United States

  • State: California

  • City: San Francisco

  • Started in: 2007

  • Founders: Adam Bowen, James Monsees

  • Number of employees: 250-500

  • Funding: $1,050.00M

  • Funding rounds: 7

  • Number of investors: 14

You can find their website here.

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7) Tonal

Tonal is an AI-powered home gym system that provides individualized strength training.

Details of the startup:

  • Valuation: $1.60B (March 2021)

  • Country: United States

  • State: California

  • City: San Francisco

  • Started in: 2015

  • Founders: Aly Orady, Nate Bosshard

  • Number of employees: 250-500

  • Funding: $431.40M

  • Funding rounds: 6

  • Number of investors: 33

You can find their website here.

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8) Coocaa

cocaa is the world’s first e-commerce platform for smart TVs and TV accessories.

Details of the startup:

  • Valuation: $1.45B (March 2018)

  • Country: China

  • State: Guangdong

  • City: Shenzhen

  • Started in: 2006

  • Number of employees: 250-500

  • Funding: $226.60M

  • Funding rounds: 2

  • Number of investors: 2

You can find their website here.

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9) boAT

boAt is a homegrown audio-tech earwear brand that offers well-designed, aspirational products at reasonable prices.

Details of the startup:

  • Valuation: $1.40B (October 2022)

  • Country: India

  • State: Delhi

  • City: New Delhi

  • Started in: 2016

  • Founders: Aman Gupta, Sameer Mehta

  • Number of employees: 501-1000

  • Funding: $177.02M

  • Funding rounds: 7

  • Number of investors: 6

You can find their website here.

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10) Remarkable

reMarkable is a technology startup that creates a paper tablet to replace notebooks and printed documents.

Details of the startup:

  • Valuation: $1.00B (May 2022)

  • Country: Norway

  • State: Oslo

  • City: Oslo

  • Started in: 2013

  • Founders: Magnus Wanberg

  • Number of employees: 251-500

  • Funding: $24.00M

  • Funding rounds: 3

  • Number of investors: 2

You can find their website here.

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11) Grover

Grover is an online subscription platform for renting out tech products.

Details of the startup:

  • Valuation: $1.00B (April 2022)

  • Country: Germany

  • State: Berlin

  • City: Berlin

  • Started in: 2015

  • Founders: Michael Cassau

  • Number of employees: 251-500

  • Funding: $2,286.88M

  • Funding rounds: 18

  • Number of investors: 30

You can find their website here.

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12) HMD Global

HMD designs and produces quality mobile phones. They combine advanced tech with excellent quality for the best possible user experience.

Details of the startup:

  • Valuation: $1.00B (May 2018)

  • Country: Finland

  • City: Espoo

  • Started in: 2016

  • Founders: Jean-Francois Baril

  • Number of employees: 500-1,000

  • Funding: $330.00M

  • Funding rounds: 2

  • Number of investors: 6

You can find their website here.

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13) EcoFlow

EcoFlow designs, develops, and manufactures environmentally friendly and cost-effective portable power stations for home and business use.

Details of the startup:

  • Valuation: $1.00B (June 2021)

  • Country: China

  • State: Guangdong

  • City: Shenzhen

  • Started in: 2017

  • Founders: Eli Harris, Fan Zheng, Hannah Sieber, Lei Wang

  • Number of employees: 250-500

  • Funding: $470.52M

  • Funding rounds: 4

  • Number of investors: 13

You can find their website here.

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14) Berlin Brands Group

Berlin Brands Group is a vertically integrated retailer of audio and lighting, home and living, and consumer electronics.

Details of the startup:

  • Valuation: $1.00B (September 2021)

  • Country: Germany

  • City: Berlin

  • Started in: 2005

  • Founders: Peter Chaljawski

  • Number of employees: 500-1,000

  • Funding: $938.71M

  • Funding rounds: 3

  • Number of investors: 5

You can find their website here.

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